Explore our Online Graduate Certificate in Communication
Compelling Communication: Now more than ever, it’s the key to career success.
In an increasingly digital, social, and mobile marketplace, employers want professionals who can communicate effectively and persuasively. Whether you’re looking to grow in your current role or pursue exciting new opportunities, earning a Graduate Certificate in Communication from Walden can prepare you with skills that are relevant, versatile, and in demand.
This graduate-level online program gives you the chance to build your knowledge in communication while harnessing your creativity and sharpening your strategic-thinking skills. Beyond exploring the five pillars of communication—written, oral, interpersonal and group, social media, and technology—you can learn how to inspire others to take action through public speaking, presentations, and written and visual communication.
If you decide to continue your graduate studies after earning your certificate, courses in this certificate transfer directly into the MS in Communication program at Walden.
- 12 total semester credits
This sequence represents the minimum time to completion. Time to completion will vary by student, depending on individual progress and credits transferred, if applicable. For a personalized estimate of your time to completion, call an Enrollment Specialist at 855-646-5286.
Communication Theory in Practice: Here and Now
It has been said that all communication is persuasive in nature. Whether this assertion is true or not, it is likely that individuals frequently attempt to persuade others on a daily basis. In this course, students explore the theories and approaches needed to enhance persuasive messages, make communication more effective, and generate a desired effect. Students examine how to craft oral, written, and visual messages that integrate persuasive theory for a selected audience. Topics include the psychology of messaging, communicating a consistent message across various media, rhetorical theory, persuasion, negotiation, and cognitive dissonance.
|(3 sem. cr.)|
Media Effects: Mass Media in Modern Society
Today's mass media is constantly evolving. Technological advances have shifted the concept of mass media from analog waves to digital bytes. Both content creators and consumers alike interact with their media in new ways. Through this course students prepare for today's global audience. In this course, students examine the history and evolution of the mass media landscape. They explore the theories, concepts, and trends that support informed digital consumers and content creators. Also, students explore the effects of media on consumer actions and the ethical boundaries that arise in creating mass media. Ultimately, their study will reveal the impact of social media, the effects of media on society, and the nature of the global mass media audience.
|(3 sem. cr.)|
Communicating Using Social and Digital Media
While some companies may still be asking, "Why should we care about social media?" most are now asking, "How can we leverage the power of social media?" In this course, students examine how social media has changed the way consumers interact with brands and apply elements of storytelling to develop a social media strategy for an organizational scenario. In addition, students explore issues of ethics, privacy, and media law that are heightened by social media and digital communication distribution. Topics include types of social media, audience appropriateness, reputation management, social media strategy, evaluation methods, and the communications regulatory environment, including media law and privacy.
|(3 sem. cr.)|
The ability to communicate with others influences success in both professional and personal settings. As communities and places of work become increasingly diverse, the intersections of interpersonal and intercultural communication also increase, and communicators need to be aware that the cultural diversity of their audiences should affect the way they convey information. Students in this course examine interpersonal and intercultural intersections and study the influence of cultural diversity on interpersonal communication. By examining theory, students develop an approach to practice and hone individual strategies for communicating successfully in diverse interpersonal situations. Topics include interpersonal communication theory, intercultural communication theory, individual communication competence, nonverbal channels, person perception, conflict resolution, and listening and communication barriers.
|(3 sem. cr.)|
Tuition and Fees
|Curriculum Component||Requirements||Cost||Total *|
|Tuition||12 total semester credit hours||$820 per semester hour||$9,840|
|Technology Fee||Per semester||$210||$420|
|Transfer up to 6 credits||$5,130|
|Total with Maximum Transfer Credits†||$5,130|
The tuition reflects the minimum time to completion. Time to completion varies by student, depending on individual progress and credits transferred, if applicable. For a personalized estimate of your time to completion, call an Enrollment Specialist at 855-646-5286.
*Tuition and fees are subject to change. Books and materials are not included and may cost between $300 to $450.
†Maximum transfer credit total includes reduction in technology fee as related to reduced number of courses over time.
A bachelor’s degree is required for admission to a graduate certificate program. Exceptions and other requirements may apply, depending on individual programs. Consult your Walden Enrollment Specialist about admission requirements for specific certificate programs. Call 855-646-5286 in the United States or see a list of international toll-free phone numbers.