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Arnie Witchel

Contributing Faculty

College of Management and Technology

School of Management

Degree ProgramDoctor of Business Administration (DBA)

Dr. Arnie Witchel is President of Witchel & Associates, a firm that specializes in solutions for organizational development and training. He holds a Doctorate in Business Administration/Management from the University of Sarasota and a Master's Degree in Organizational Management from the University of Phoenix. He is an adjunct instructor in the fields of Organization Behavior, Marketing, Business Strategy, Statistics and Management. His background includes over twenty years’ experience in advertising and marketing. Dr. Witchel is an experienced trainer and speaker, has written articles for Electronic Media and other publications and has been a guest panelist at TVB conventions. He has also co-authored two books: How to Teach and Train Online. Dr. Witchel has worked with a number of large firms to help solve their needs, including The Walt Disney Company, Lockheed Martin, AT&T, Pharmerica, the Veteran's Administration Hospitals, Teletech, and Pinnacle Entertainment. He is DDI and Achieve Global certified, as well as MBTI and DiSC certified. He lives in Ft. Myers, Florida.

Courses Taught

DDBA 8580 - HR: Savvy Strategic Partner

DDBA 8524 - Seminar in Multicultural Management

DDBA 8531 - Seminar in B2B Marketing

DDBA 8521 - Seminar in Change Management

DDBA 8300 - Qualitative and Quantitative Methodology for Applied Business Research


DBA, University of Sarasota - Sarasota, FL United States

MA, University of Phoenix - Phoenix, AZ United States

BA, University of Memphis - Memphis, TN United States

Public Service

CRM Group, Volunteer - Orlando, FL United States

Florida Keeshond Rescue, Volunteer - Orlando, FL United States

Awards / Honors

Faculty of the Year, University of Phoenix, 2002

Partner In Excellence (Walt Disney Company), Walt Disney Company, 1998


Witchel, A., Chamberland, K. (2016). Success factors of veteran-owned small businesses

Witchel, A. D. (2006). Diffusion theory and segmentation

Witchel, A. D., DeNigris, J. (2000). How to teach and train online

Witchel, A. D. (1997). Finding what motivates people Electronic Media


Witchel, A. D., Bostain, N. S., Nicolas, M. (2014). Evidence-based strategies for creating learner-centered virtual classrooms in I-O graduate courses. American Psychological Association

Witchel, A. D. (2012). Using Business Metrics to Measure Organizational Performance Society of Human Resource Managers

Witchel, A. D. (2009). Four Things Every Manager Should Tell Their Employees Florida Tax Collectors

Witchel, A. D. (2012). Strategy and Project Management Greater Orlando Aviation Authority

Witchel, A. D. (2008). The cost of disengagement Four things every manager should tell their employees

Witchel, A. D. (2011). Measuring Compliance Training in Human Resources Institute for Business and Applied Management

Witchel, A. D. (2012). Situational Leadership City of Orlando

Witchel, A. D. (2011). Stop. Focus, Pivot Florida Tax Collectors

Witchel, A. D. (2007). Improving Your Change Management IQ Walt Disney Company

Witchel, A. D. (2006). Leading High Performance Virtual Teams Walt Disney Company

Witchel, A. D. (1996). Database Marketing in Broadcasting National Association of Broadcasters

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