Resource

8 Individual Courses to Help You Compete in Today’s Job Market

Discover online courses in project management, Excel, Google Analytics, and more

To get a great job, you need to demonstrate you have the skills employers are seeking. And online education can provide options for quick, affordable ways to gain those skills. When considering where to take online courses, choose an accredited university so you can be assured you will receive quality instruction and acquire relevant skills. Then, in a cover letter to a prospective employer, you might mention a relevant course you just completed. Or you can add a certificate you earned to your résumé and your LinkedIn profile.

Walden University is an accredited institution offering degree programs, professional development, certificate programs, employer training, and individual courses, all online. Online education allows you attend class where and when it’s convenient for you. Explore these eight online business courses that you can enroll in today to help you meet your skills development goals.

Website Enhancement

MIND2600: Search Engine Optimization (SEO) helps marketers and web designers learn to increase a website’s search rankings. You’ll learn how to measure your website’s performance and how technical features and content can help your site rise to the top in searches.

Take your SEO knowledge to the next level with MIND2500: Paid Search. Pay-per-click (PPC) advertising is a way to increase website traffic through paid advertising. In this course, you’ll develop actionable skills, including setting up a PPC account; optimizing keyword usage and ad targeting; and how to set, measure, and meet goals.

Master web analysis with MIND2400: Google Analytics. Google Analytics is extremely popular, so it’s important to understand how to design and implement campaigns using this platform. Tap into the rich data your website holds, even if you’re new to web analytics.

Project Management

Explore the basics of project management with PRMT1101: Let’s Talk Project Management. You’ll discover how and why projects are different from typical day-to-day operations, explore project life cycles, learn about Agile project management, and delve into project plans.

Take your project management skills up a notch with PRMT1102: The Essentials of Project Management. From designing the scope to developing a project delivery schedule, you’ll understand how to identify risks, meet project goals, and measure a project’s success.

Innovation

Just about every organization is seeking innovative team members. Become an innovation champion with MIND1300: Innovation in Teams and Organizations. Explore key thinking on disruptive technology and concepts like idea incubators, new venture teams, and idea champions. You’ll also learn about innovation in large organizations and how to progress from innovation to commercialization.

Excel

If your desired career revolves around budgets or data, you’ll likely need to know how to use Excel. MIND1400: Excel Basics can teach you how to use this popular spreadsheet software to organize and analyze business data. You’ll gain the skills to create a spreadsheet and to use common functions and commands in Excel.

If you already know the basics of Excel, take the next step with MIND1500: Excel Advanced Skills. Unleash the power of spreadsheets with pivot tables, style templates, conditional formatting, and much more.

In a world where job duties and roles shift on a regular basis, it’s important to be prepared for your next career step. Online learning through an accredited university like Walden is a smart way to meet professional development needs. Walden’s School of Lifelong Learning offers quality, flexible, continuing education options for adults looking to meet career goals.

Walden is accredited by The Higher Learning Commission, which means that Walden meets rigorous quality assurance standards. Most of Walden’s courses, including School of Lifelong Learning courses, can be completed conveniently from anywhere in the world with an internet connection. Identify the skills you need and get the career training and education you want online, at home, in the office, or on the road, at whatever time is most convenient for you.

Walden University is an accredited institution offering online courses for credit, professional development courses, and tailored employer training programs through its School of Lifelong Learning. Degree seekers may wish to explore Walden’s suite of online degree programs, offered at the bachelor’s, master’s, and doctoral level. Learn new skills in a convenient, flexible format that fits your busy life.

Walden University is accredited by The Higher Learning Commission, www.hlcommission.org.