Social media allows individuals the chance to interact, engage with constituents, and build consumer awareness about a new initiative or growing business. Audiences and organizations can potentially use social media to build awareness about a certain cause or prompt individuals to take action, which may include participation in e-commerce, supporting an NGO, or establishing stronger consumer relations. Organizations will have to continually adapt to the public’s changing expectations regarding social media.

In this interactive webinar, we will discuss:

  • The role of social media for business
  • Phases of designing a digital blueprint
  • Specific insight into tools that can be used to build your online message