College of Management and Technology
Morris Samit has had the fortune to have two careers. He has been successful as an entrepreneur and marketing executive, and as a professor of management and entrepreneurship. He guided three high-tech start-ups, one to IPO, one to acquisition, and has taught entrepreneurship, marketing, and strategic management at schools in the U.S. as well as in Paris, Rennes, Madrid, and Copenhagen. Samit has served as consultant to large corporations as well as many start-ups, in the U.S., Europe, and Japan.
His work evolved into creating the Entrepreneurship Economic Model, an iterative method that enables the entrepreneur to match a product, a price, and a market to build a profitable and sustainable venture, stressing that entrepreneurship is not about starting a business, it is about growing a business, focusing more on the economic model, not the ‘plan’ or ‘product.’ This lends itself to his international business development success and an interest in ‘green’ entrepreneurship.
Samit has presented papers at the Academy of Management Conference, TEDx Conference, and is writing a book on marketing for entrepreneurs.
Morris has a BA from Temple University and an MBA from the Wharton School of the University of Pennsylvania, and completed doctoral studies at Florida Atlantic University. His academic positions include Associate Professor of Management at Elmira College, where he taught Strategic Management, International Business, and Organizational Behavior, and Visiting Professor of Entrepreneurship at Copenhagen Business School.
On a personal basis, after twenty years of living in Boston, a move was made to Florida, to thaw out and exchange snowstorms for hurricanes.