Marketing Specialization - Master of Business Administration (M.B.A.)

Marketing

Learn how to create, communicate, and deliver value to your customers. The Marketing specialization is designed to help you expand your knowledge of marketing fundamentals while strengthening your expertise in areas that include integrated marketing, digital and social media marketing, strategic brand management, new product development, global marketing, and channels of distribution.

Completion Requirements

  • 36 total semester credits
    • Foundation and core courses (24 sem. cr.)
    • Specialization courses (9 sem. cr.)
    • Capstone courses (3 sem. cr.)

Transfer of Credit: Students may be eligible to transfer up to 18 credits.

Estimated time to completion is 24 months. Time to completion may vary by student, depending on individual progress and credits transferred, if applicable. For a personalized estimate of your time to completion, call an enrollment advisor at 1-866-492-5336.

Courses

The courses are delivered in a prescribed sequence. Each 16-week semester includes two consecutive 8-week courses.


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