Public Relations

In this concentration, you can expand your understanding of the principles and practices of public relations, and directly apply them to real-world scenarios. These practices include identifying the best ways to build awareness or generate attention for individuals, organizations, products, and places. By the end of your program, you will have explored ways to build a consistent image and messaging through varied channels, including advertising, client relations and management, and crisis communication.

Completion Requirements

  • 181 total credit hours
  • General education courses (45 cr.)
  • Core courses (51 cr.)
  • Concentration courses (15 cr.)
  • Elective courses (65 cr.)
  • Capstone course (5 cr.)

Estimated time to completion: 4.5 years, depending on individual progress and credits transferred. For a personalized estimate of your time to completion, call your enrollment advisor at 1-866-492-5336.

Students may be eligible to transfer up to 135 credits with at least 45 credits (including specific courses) completed at Walden.

Core Courses (51 cr.)

Course Code Course Title Credits
COMM 1005 Developing Student Portfolios for Communication 1
COMM 1002 Group Presentation and Discussion 5
COMM 1003 Introduction to Mass Communication 5
COMM 1004 Interpersonal Communication 5
COMM 2001 Essentials of Group and Organizational Communication 5
ENGL 2002 Professional Writing for Successful Communication 5
MEDC 3001 Communicating Through Media and Technology 5
COMM 3001 Communication and Thought 5
PREL 3001 Principles of Public Relations 5
BUSI 3005 Critical Thinking 5
COMM 4001 Intercultural Communication 5

Concentration Courses

Course Code Course Title Credits
PREL 4101 Publicity and Public Relations 5
PREL 4102 Public Relations and Advertising
PREL 4103 Crisis Communication 5

Elective Courses (65 cr.)

Choose thirteen courses from any B.S. in Communication concentration or general education category. At least two courses must be from 3xxx or 4xxx courses.

Capstone Course (5 cr.)

Course Code Course Title Credits
COMM 4901  Communication Capstone Course 5

Course Descriptions

A Degree of Opportunities

Help open the door to a lifetime of career opportunities and personal growth. Distinguish yourself as a lifelong learner with Walden University.

When Can I Start?

Next Start Date: December 7

Apply Now