Public Relations
In today’s media-driven world, a strong public relations team is vital to helping companies promote and protect their images and reputations. Take the opportunity to expand your understanding of PR principles and practices with a concentration in Public Relations. Coursework covers subjects ranging from press release writing and publicity planning to media relations and crisis management. At the end of your program, you will have the opportunity to apply what you’ve learned to a communication challenge for a real-world organization.
Completion Requirements
- 181 total credit hours
- Foundation course (1 cr.)
- General education courses (45 cr.)
- Core courses (50 cr.)
- Concentration courses (15 cr.)
- Elective courses (65 cr.)
- Capstone course (5 cr.)
Time to completion may vary by student, depending on individual progress and credits transferred, if applicable. For a personalized estimate of your time to completion, call an enrollment advisor at 1-866-492-5336.
Students may be eligible to transfer up to 135 credits with at least 45 credits (including specific courses) completed at Walden.
Foundation Course (1 cr.)
| Course Code | Course Title | Credits |
| WLDN 1000 | Dynamics of Walden Success: Learning Lab | 1 |
Core Courses (50 cr.)
| Course Code | Course Title | Credits |
| COMM 1002 | Group Presentation and Discussion | 5 |
| COMM 1003 | Introduction to Mass Communication | 5 |
| COMM 1004 | Interpersonal Communication | 5 |
| COMM 2001 | Essentials of Group and Organizational Communication | 5 |
| ENGL 2002 | Professional Writing for Successful Communication | 5 |
| MEDC 3001 | Communicating Through Media and Technology | 5 |
| COMM 3001 | Communication and Thought | 5 |
| PREL 3001 | Principles of Public Relations | 5 |
| BUSI 3005 | Critical Thinking | 5 |
| COMM 4001 | Intercultural Communication | 5 |
| COMM 1005 | Developing Student Portfolios for Communication (optional) | 1 |
Concentration Courses
| Course Code | Course Title | Credits |
| PREL 4101 | Publicity and Public Relations | 5 |
| PREL 4102 | Public Relations and Advertising | 5 |
| PREL 4103 | Crisis Communication | 5 |
Elective Courses (65 cr.)
Select 13 additional courses to fulfill the elective requirement. Choose courses from either general education courses, B.S. in Communication concentration courses, or courses from any of Walden’s bachelor’s degree programs. Individual course prerequisites apply. These 65 credits of electives are in addition to the 5-credit general education elective.
Capstone Course (5 cr.)
| Course Code | Course Title | Credits |
| COMM 4901 | Communication Capstone Course | 5 |
For assistance in deciding which online degree concentration fits your goals, request information or speak with an enrollment advisor by calling 1-866-492-5336. A list of international toll-free phone numbers is available for students outside the United States.
